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How to identify your core assets

When I started thinking about what type of business to start, I took time to consider my values, passions, past experiences, education, but most importantly, I thought about all the skills I have that could have a positive impact on someone’s life. I call these core assets.

Having a business degree and background was a plus, on the business technical side. What really mattered to me was people’s skills. How I treat people, how I make them feel, how I can help them solve their problems.

Once I created my list of core assets, it all came together. I realized that I was meant to teach people based on my analytical, planning, and problem-solving skills, my top three skills.

Today, I’m able to teach others how to take an inventory of their assets through self-assessment so they can apply it to their ideal business and everyday life.

How to identify your core assets

A self-assessment will help you learn more about yourself, choose a business, reevaluate a current business, a career, move on with an idea, and determine your interests.

Your core assets are:

✔Your values – what is important to you in life?

✔Your passions – what do you enjoy doing day in and day out?

✔Your skills – what are the things you have learned to help you do certain tasks?

If you struggle with taking inventory of assets, one way to solve the struggle is by performing a personal SWOT – Strengths, Weaknesses, Opportunities, and Threats analysis.

A SWOT analyzes a person’s skills and external factors to determine which factors are favorable or unfavorable to them or their goal.

Ask yourself the following questions:

  • What do you do better than anyone else?
  • What tasks do you usually avoid because you don’t feel confident doing them?
  • What new technology can help you?
  • What obstacles do you currently face in your life?

Aligning your core assets will create harmony between you and your business because you are maximizing your abilities.

You are most likely to succeed in life if you make the most out of your abilities. If you need help, consider hiring a business coach or mentor to help you put it all together.

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